Skip to main content

Black Hat SEO vs White Hat SEO

Search engine spiders can spot the difference between white hat and black hat SEO efforts. Optimize your site with white hat search engine optimization techniques to increase your search results and avoid the penalties of black hat SEO.
• Meta Tags
Black Hat SEO - Stuffing or Spamming Meta Tags
Stuffing or spamming your Meta tags does nothing for your search results except flag your site as one using black hat SEO. Search engines are always on the lookout for spammed Meta tags. For example, let's say an online pet store called Fiction Pets is stuffing its Meta tags. The site's black hat Meta keywords might read:


Its stuffed Meta description might read:

White Hat SEO - Choose a Solid Keyword Phrase
Research your keyword phrase. Choose a solid keyword phrase that accurately represents your page and use it in your Meta tags. An example of Meta keywords:


A white hat Meta description could be:

• Content
Black Hat SEO - Hidden Content
There are many ways to hide content on your site. All of them are black hat SEO methods.

Hidden content includes white text full of keywords on a white background. Another black hat SEO method is using comment tags to hide keywords. For example:

White Hat SEO - Quality Content
Content that targets a strong, related keyword phrase on each page wins every time. After you've chosen your keyword phrase, use it consistently throughout the page. For example, a page with a Meta title of "White Hat SEO - White Hat SEO methods" could have this first paragraph of content:

White hat SEO is the key to effective search engine optimization. If you're not using white hat SEO methods, none of your SEO techniques will be effective.


• Linking
Black Hat SEO - Link Farming
The idea behind link farming is that you exchange links with other websites to boost your site's rank in search results. Search engines like Google examine how many sites are linking to yours when determining rank.

With a link farm, you've traded your link with many sites for the sole purpose of increasing your site's search rank. In effect, you're trying to fool the search engine into thinking your site is more popular than it really is.


White Hat SEO - Inbound Linking
When someone links to your blog post or a page on your site within their content, you have a quality inbound link. Unlike with black hat link farming, inbound linking is not a link list traded for the sake of boosting your search results.

Creating content that is compelling attracts site visitors. It also captures the attention of other webmasters who are looking to create their own content with contextual links to your site.


• Page Elements
Black Hat SEO - Doorway Pages
Doorway pages are known by many names, such as bridge pages, entry pages, gateway pages, jump pages and portal pages. These pages are created to spam search engines with a certain phrase.

A doorway page is created to get traffic based on keyword phrases and then funnel those site visitors to the main site. Most search engines catch doorway pages and sites are penalized.
White Hat SEO - Headings
A better use of page elements is to break up your page visually with SEO-friendly headings. An article using < H1 >, < H2 > and < H3 > tags that make good use of your keywords has more weight in search engines than a page full of regular-sized text.





Share

Comments

  1. its a great post Tuhsar,,thanks 4 sharing this great piece of information,,,great gng dude...

    ReplyDelete
  2. Problem: HP Printer not connecting to my laptop.

    I had an issue while connecting my 2 year old HP printer to my brother's laptop that I had borrowed for starting my own business. I used a quick google search to fix the problem but that did not help me.

    I then decided to get professional help to solve my problem. After having received many quotations from various companies, i decided to go ahead with Online Tech Repair (www.onlinetechrepairs.com).

    Reasons I chose them over the others:
    1) They were extremely friendly and patient with me during my initial discussions and responded promptly to my request.
    2) Their prices were extremely reasonable.
    3) They were ready and willing to walk me through the entire process step by step and were on call with me till i got it fixed.

    How did they do it
    1) They first asked me to state my problem clearly and asked me a few questions. This was done to detect any physical connectivity issues with the printer.
    2) After having answered this, they confirmed that the printer and the laptop were functioning correctly.
    3) They then, asked me if they could access my laptop remotely to troubleshoot the problem and fix it. I agreed.
    4) One of the tech support executives accessed my laptop and started troubleshooting.
    5) I sat back and watched as the tech support executive was navigating my laptop to spot the issue. The issue was fixed.
    6) I was told that it was due to an older version of the driver that had been installed.

    My Experience
    I loved the entire friendly conversation that took place with them. They understood my needs clearly and acted upon the solution immediately. Being a technical noob, i sometimes find it difficult to communicate with tech support teams. It was a very different experience with the guys at Online Tech Repairs. You can check out their website www.onlinetechrepairs.com or call them on 1-914-613-3786.
    Would definitely recommend this service to anyone who needs help fixing their computers.
    Thanks a ton guys. Great Job....!!



    ReplyDelete
  3. Is Your VIRUS REMOVAL
    Computer Sluggish or Plagued With a Virus? – If So you Need Online Tech Repairs
    As a leader in online computer repair, Online Tech Repairs Inc has the experience to deliver professional system optimization and virus removal.Headquartered in Great Neck, New York our certified technicians have been providing online computer repair and virus removal for customers around the world since 2004.
    Our three step system is easy to use; and provides you a safe, unobtrusive, and cost effective alternative to your computer service needs. By using state-of-the-art technology our computer experts can diagnose, and repair your computer system through the internet, no matter where you are.
    Our technician will guide you through the installation of Online Tech Repair Inc secure software. This software allows your dedicated computer expert to see and operate your computer just as if he was in the room with you. That means you don't have to unplug everything and bring it to our shop, or have a stranger tramping through your home.
    From our remote location the Online Tech Repairs.com expert can handle any computer issue you want addressed, like:
    • - System Optimization
    • - How it works Software Installations or Upgrades
    • - How it works Virus Removal
    • - How it works Home Network Set-ups
    Just to name a few.
    If you are unsure of what the problem may be, that is okay. We can run a complete diagnostic on your system and fix the problems we encounter. When we are done our software is removed; leaving you with a safe, secure and properly functioning system. The whole process usually takes less than an hour. You probably couldn't even get your computer to your local repair shop that fast!
    Call us now for a FREE COMPUTER DIAGONISTIC using DISCOUNT CODE (otr214422@gmail.com) on +1-914-613-3786 or chat with us on www.onlinetechrepairs.com.

    ReplyDelete

Post a Comment

Popular posts from this blog

8 major Google ranking signals in 2017

What’s a top Google position made of? Here are the 8 ingredients that make all the difference. It’s no secret that Google’s ranking algorithm is made up of over 200 components, or “signals.” And while the list is impressive, it can get daunting if you’re a just regular human with 24 hours in a day. Luckily, SEO isn’t about getting every tiny thing right; it’s about getting your priorities right. Below, we’ve put up a list of top eight rankings factors, based on the industry studies by  SearchMetrics ,  Backlinko  and  SEO PowerSuite . Read on to find what they are, and how to optimize your site for each. Backlinks Surprise, surprise, right? In 2017, backlinks continue to be the strongest indication of authority to Google. Let’s look at the things that can make or break yours. 1. Link score How does Google turn the abstract concept of “backlinks” into a quantifiable ranking signal? In several  patents , Google explains that this is done by calculating a “link score.” Th

What is Press Release ? - Press Release Writing & Distribution

Press Release is very useful service for an innovator or a producer or an enterprenaur as he can apprise the world about his new product/service easily through distributing his press release on various online press release websites who further provide them to various newspapers, articles and websites. one can atrract favorable media attention with the spreading of their well written articles. A press release is the information which is supplied to a reporter or a professional writer so he can use his skills and create a beautiful article which is interactive and is considered as the article which has to be distributed to press for publishing in newspapers and megazines. Benefits of Press Release… * Press release is a powerful publicity tool that helps the enterprenaurs to build business. * Once you distribute press release to various places, the incoming traffic to your website increases drastically. * It is a very inexpensive way to get publicity. * It is a sure s

Make Instant SEO Analysis Report

Usually Managers assign a task to check SEO status of a site and they will come back in 10 to 15 mints for the response. Is it possible to check SEO status of a site in 15 mints? I hope, Most of the SEO's will say No. However i would say YES. SEO's might face the same problem while attending an interview, interviewers might ask you to analyze a site for 5 mints and requests to explain positive and negative factors of the site. There is a possibility to check all these factors with the help of few free tools. Following are the list of respective factors which needs to be analyzed for a quick review: Basic SEO Factors for Instant Analysis : Domain Extension Page Loading Time Page Rank Alexa Rank Google, Bing & Yahoo Indexed Pages and Back Links Domain Age Canonical Redirection Title & Meta Tags Header Tags Image Tags Xml sitemap Html sitemap Robots.txt Google analytics account Google webmaster tools account Each above factor will be explaine